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When, and When Not to Use EMTECH CL100 Crosslinker Additive

EMTECH CL100 CrossLinker is a water-soluble chemical additive used to elevate the durability and appearance of waterborne coatings by coupling the resin molecules of the film-forming finish into tighter, harder bonds when fully cured. The purpose of our CL100 Crosslinker additive is to give a performance boost to the physical characteristics of the finish it […]

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On the Road, Connecting with Long-time Target Coatings Customers in Asheville

Asheville, NC… I have heard stories of the lush, green hills that make western North Carolina so special, but alas, the wind was cutting with bitter force, and after driving from New Jersey to Nashville, TN to work with the good folks at Hoover Paint, I had decided to back-track through Asheville to rendezvous with

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Customer Spotlight: Sundeleaf Painting – Pride of the Pacific Northwest!

There is an old saying in the paint and coatings industry that goes, “House Painters are not Fine Finishers, and Fine Finishers are not House Painters.” For years I tended to believe this basic, somewhat two-edged sword of an observation. Painting and wood finishing are two different skill sets, and require long apprenticeships to gain

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Customer Spotlight: Dean Cabinetry of Bolton, CT

I first met the owners of Dean Cabinetry in 2011, when John reached out to me to learn more about what options he had in making the change from traditional solvent-based finishes to ultra-low VOC, waterborne coatings for his growing business. Like many custom fabricators, John was weighing his finishing options with several issues to

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EMTECH Water-based Wood Finish Now Available at Hoover Paint in Tennessee!

Many customers ask us about buying EMTECH™ finishes in paint stores closer to where they live. We’ve been listening! We just added some new locations! Shop Target Coatings In-Store at Hoover Paint Stores We’re excited to announce that our Tennessee customers can now purchase EM6000 Production Lacquer, EM6500 Pigmented Lacquer and EM9300 Polycarbonate Urethane locally at Hoover

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Gearing up for Greenbuild – the World’s Largest Green Building Expo!

We’re excited to be heading up to Boston on November 8th and 9th for the Greenbuild  International Conference and Expo, being held at the Boston Convention & Exhibition Center, and sponsored in part by the US Green Building Council (USGBC). It’s a big show–the largest one in the world that’s completely dedicated to the green

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Lee Valley Tools in Canada Now Carrying EMTECH Finish!

We’re excited to share that Lee Valley Tools in Canada will now carry part of the EMTECH line of  water-based finishes–so you can save on EMTECH shipping! Visit your nearest Lee Valley Tools store and make your purchase, today! Our EMTECH EM1000 Universal Sanding Sealer, along with our USH3000 Ultra-Seal Water-Based Shellac Sealer and our

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